Faura: Redefining Property Risk

Excerpt from the 2025 whitepaper

The insurance landscape is changing fast and insurers are grappling with three accelerating forces: rapidly changing underwriting needs, erosion of policyholder support, and the balance of mitigation and profitability in the property sector.

Faura allows carriers to better understand their property risk by analyzing not just which properties are more or less likely to survive, but where on each property you are likely to experience more damage.

On the flip side, policyholders now have access to a streamlined approach for both reporting their risk and making changes to their most valuable assets, giving companies insights into their structure vulnerability and giving policyholders the chance to get rewarded from their investments into their survivability. 

In both the Mountain Fire out of Southern California and Palisades and Eaton fires, Faura was able to predict survivability of structures with 90+% accuracy within the burn scar, accurately assessing property components that tended to lead to a total loss. In Los Angeles, the average score for a property that survived the fire was 20 points higher than the scores of the properties that did not survive the fire, with an average score of 57.2 across all structures. 

Not only that, but in a recent campaign to homeowners in high risk areas like the Palisades, Faura achieved a 36% average open rate and 65-82% clickthrough rate on assessments people could use to evaluate their properties, showing a clear advantage in the market when bridging the gap between policyholder and insurer.

Read the full paper here.